Fashion Writing 101
1, 2, 3.
Blah…Blah…Blah…
Rote.
Make it pithy. Make it pop.
Hyperbole!
Name drop.
Describe it all (just not the clothes).
Cultural context?
Meh. Next.
Sprinkle a few perennials:
edgy, avant-garde, fresh.
And "inspired"? Oh, yes!
Applause. Air-kisses. Church hugs.
Repeat.
1, 2, 3...
Sartorially yours,
Mario
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